New York Governor Cuomo Orders Probe Into Advertising Platform of Facebook

Updated: July / 1 / 2019 

 

New York Governor Cuomo Orders Probe Into Advertising Platform of Facebook

 

This is now the second investigation that the state governor has ordered into the social media company as of this year.

In February, Cuomo had also ordered two state agencies to investigate a report that Facebook may have been accessing personal information from smartphone users, including health and other sensitive data, than had previously been known.

 

On Monday, Cuomo had cited reports which claimed the social network allowed advertisers to modify or block ads using ZIP code information to exclude consumers based on race, color, national origin, religion, familial status, sex, and disability, among other classifications.

 

The company is currently facing a similar probe in which the Trump administration is accusing Facebook of selling targeted advertising that discriminated based on race, in violation of the U.S. Fair Housing Act.

 

The probes have come despite Facebook agreeing in March to overhaul its paid advertising platform, as part of a wide-ranging settlement with U.S. civil rights groups, which had filed five separate lawsuits accusing the company of enabling discrimination in advertising.