UPDATED: 2019/03/15 12:00PM

In a big win for the parents of the children who were killed at Sandy Hook and a loss for the firearms industry, the Connecticut Supreme Court cleared the way for a lawsuit against the companies who manufactured and sold the semiautomatic rifle that was used by the gunman at the tragic Sandy Hook massacre.

Typically fun companies are afforded immunity in such cases, as to keep them from being sued every time someone uses their guns in a crime, but the lawsuit is looking to challenge that immunity. The ruling by the Supreme Court allows the case (which has been brought by the families of the victims) to go around the precedent and creates an opening to bring claims to trial and hold the companies liable for the attack. Remington is one such company.

Families are alleging that the marketing for their AR-15 style Bushmaster used in the attack used slogans like “Consider your man card reissued.” They arguing that those messages are irresponsible, and an deliberate effort to appeal to men like the shooter, who killed 26 people in the massacre.

In a majority opinion, justices wrote that “it falls to a jury to decide whether the promotional schemes alleged in the present case rise to the level of illegal trade practices and whether fault for the tragedy can be laid at their feet.”